All coursesBuild Skills · Kinatech Institution
Digital Marketing
Learn how businesses actually find customers online. You'll plan content, run paid ad campaigns on Meta and Google, grow social channels and measure what works.
- Fee
- ₦90,000
- Duration
- 6 weeks
- Level
- Beginner to intermediate
- Certificate
- On completion
What you'll be able to do
- Build a marketing plan around a real business goal
- Run and optimise Meta and Google ad campaigns
- Grow and manage social media channels
- Read analytics and report on results
Curriculum
4 modules · hands-on and project-based.
- 01
Strategy
- Audiences & positioning
- The marketing funnel
- Content planning
- 02
Social & content
- Organic growth
- Content that converts
- Community management
- 03
Paid advertising
- Meta Ads Manager
- Google Ads
- Budgets & targeting
- 04
Measure & improve
- Analytics & pixels
- Email & retargeting
- Reporting on ROI
Who it's for
- Aspiring digital marketers and freelancers
- Business owners marketing their own brand
- Social media managers leveling up
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